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Anime Editorials

Veteran Creator Meets Disruptive Business Model

Captain Harlock’s recent availability on Hulu and the release of OZMA highlights the career of Leiji Matsumoto. Matsumoto had a role in seminal 70s and 80s works like Captain Harlock, Starblazers, Galaxy Express 999 and Space Battleship Yamato. With OZMA, Matsumoto returns with a work that harks back to his earlier successes. The series is short (only 6 episodes) and lacks the depth necessary for a proper sci-fi opera, but it’s a trip back to an earlier style. While I enjoyed the show, its importance for anime at large is less about it being a brilliant product and more about it being a prominent example of a new business model. It marks the start of the latest disruptive technical trend to hit the anime industry: cloud sourced anime translation.

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Anime Editorials

Anime Trends 2011: At least no one (of note) went bankrupt

All told, 2011 was a stable year in the anime business. No anime company of any worth (so 4Kids doesn’t count) went bankrupt, although over in the manga world TokyoPop bit the bullet. The tsunami and resulting nuclear incident will unfortunately overshadow anything else that happened with anime this year. While there were no dramatic changes in the industry, a number of trends began or picked up steam in 2011. It is these trends, more than any anime production, that will be this year’s industry legacy.

Trend #1: Lawsuits

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Anime Editorials

Dear anime industry, think before you tweet

My name is Dengar and I have a problem. My problem has a name, Twitter. Ever since I joined, I’ve been addicted to getting rapid news updates. It’s particularly convenient as a way to track anime news from companies like Funimation, Aniplex and Viz. Most of the tweets from the companies are acceptable, if not exactly groundbreaking. But some (like the one pictured below) are blatantly commercial in a thoughtless way.

How not to tweet

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Anime Editorials

Streaming is good, streaming is right, streaming works.

Digital is the future of video media.  Funimation’s announcement of a new premium streaming service this weekend shows that it recognizes what it needs to do to maximize its profits.  Up until now, Funimation mostly used streaming to advertise its physical disc releases.  I think this announcement reveals the company’s true online strategy, to use streaming as the primary source of Funimation’s profits.